I was surprised to discover today that, in San Francisco, at least,
the newest food thing is the least likely food you would consider becoming the
"latest artisinal food craze." It's toast. Yep...slices of bread
transformed into something with brown color on it. Toast. Whoda thunk.
In an
article in Pacific *Standard, author John Gravois discusses this puzzling new
trend, in wonderful purple prose.
All the guy was doing was slicing inch-thick pieces of bread, putting them in a toaster, and spreading stuff on them. But what made me stare—blinking to attention in the middle of a workday morning as I waited in line at an unfamiliar cafe´—was the way he did it. He had the solemn intensity of a Ping-Pong player who keeps his game very close to the table: knees slightly bent, wrist flicking the butter knife back and forth, eyes suggesting a kind of flow state.
Clearly I have not been paying enough attention to my toast-making
technique.
The aforementioned slices of toast sell for $3 a slice.
Gravois' review was positive, if succinct. "It was pretty good. It tasted just
like toast, but better."
In deeper search to uncover the reason for the new craze, Gravois did
some traveling. He visited a "toast bar" in Petaluna, across the Golden
Gate Bridge from San Francisco, and a few miles up the road. Back in San Francisco,
he visited a cafe he describes as "a big light-filled cafe and bakery with
exposed rafters and polished concrete floors, like a rustic Apple Store. There, between
the two iPads that served as cash registers, was a small chalkboard that listed the
day’s toast menu. Everywhere the offerings were more or less the same: thick slices
of good bread, square-shaped, topped with things like small-batch almond butter or apricot
marmalade or sea salt."
Toast. Imagine.
I was ahead of the trend. I've been making "toast"
all of my life and never knew I was being trendy.
I'm rather picky about my toast. We have his and hers breads
around here these days. Walt's is a hefty loaf loaded down with whole grains and
seeds and I don't know what all. You could get a hernia trying to carry a slice of
it to the toaster.
Mine is white. That's it. White. Not into the
multi-grain breads (because they sound entirely too healthy for my carefully maintained
deplorable eating habits). Not balloon bread, mind you. I have some
standards (I save that for tomato sandwiches). But something with a little heft
to it. Right now I seem to be gravitating to Buttermilk bread, but sometime I go on a
potato bread kick. If I'm really feeling daring, I might use an English Muffin.
But not the whole wheat ones. On special occasions, there is cinnamon bread,
which is really eating dessert for breakfast, but since it's bread, I tell myself
it's OK.
And I don't like it toasted dark. I like it just barely
toasted, slathered with real butter and only rarely anything else added. Sometimes
I'll have a bit of jam, but then I'm disappointed because though it sounds like a good
idea, it's really too sweet for my taste buds for a breakfast food.
When Peggy was spending six weeks here, I made my "special
toast" for her one morning, early in her stay -- slightly toasted, and with lots of
butter. She was indignant. She wanted TOAST, she told me--not warm bread.
I remember when our Brasilian daughter Sonia (now an American citizen
for a long time) was first living with us. She made a lot of toast. In fact,
"make a toast" became kind of an in joke around here. I haven't seen her
in a long time, but I'll bet she'd still "make a toast" for me.
Now I understand why my having toast for breakfast has become so
ritualized around here.
I get the bread out of the bread drawer and put the slices into the
toaster. Almost immediately, Polly's head pops up from where she is sleeping in the
recliner and she doesn't take her eyes off of me. Lizzie comes sauntering in from
the family room and watches my every move too. Everyone waits with bated breath until the
toaster pops.
I slather the toast with butter and take it to Walt's chair in the
family room, where I eat it while watching The Today Show. By now Sheila
has joined the other two and all three of them sit around my feet, watching every bite.
Some days, while watching me enjoy my toast, Sheila begins to drool and after she
has moved away, I find a little puddle of saliva on the floor.
When I have eaten all the inside parts of the two slices of bread, I
break the crusts into six pieces and each dog gets two. They are very polite.
They know that Sheila gets fed first, then Lizzie and then Polly and then I repeat the
gifts. When all six crusts are gone, I hold up my hands, palms out, and say
"that's it" and all three go back to wherever they were before I opened the
bread drawer.
This has become such a normal ritual around here for so many years
that when I am not at home and am eating toast, I still carefully eat all the soft parts
inside the crust and then wonder what I'm going to do with the crust with no dogs to feed
it to! Somehow it doesn't feel right to just...eat it!
I think tomorrow when I'm eating my toast I will let the dogs know
how lucky they are to be sharing the latest artisinal food craze.
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